Hong Kong's Regal Hotels Announces Entry into Metaverse with Project MetaGreen

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Hong Kong's Regal Hotels Group has announced its entranceway into the metaverse with task MetaGreen, scheduled for completion by October 2022.

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Regal Hotels has said that MetaGreen is simply a task to physique an environmental, societal and governance (ESG) themed crippled of "LAND" successful Animoca Brands' subsidiary, The Sandbox - a decentralised gaming virtual world.

Regal Hotels has purchased a radical of idiosyncratic lands merged into a larger parcel oregon "estate" LAND NFT to make MetaGreen. It volition beryllium the archetypal greenish metropolis metropolis ecosystem wherever radical tin harness blockchain, tokenisation, GameFi, play-to-earn and non-fungible tokens (NFTs).

The Sandbox announced successful January that it has created Mega-City - a taste hub - pursuing a palmy concern with aggregate Hong Kong partners from assorted sectors. 

It said that the partners joined The Sandbox's virtual existent property by acquiring LAND NFTs akin to the 1 secured by Regal Hotels successful the unfastened metaverse.

Prominent partners see Hong Kong tycoon Adrian Cheng, alternate investing person Sun Hung Kai & Co, nonrecreational services steadfast PwC Hong Kong, blockchain-related concern and plus absorption institution TIMES CAPITAL and different section investors.

"Web3 and metaverse technologies volition not lone disrupt each facet of our regular lives but besides empower socially inclusive and environmentally sustainable interaction successful the world. Accelerating the modulation to c net-zero, MetaGreen is simply a collaborative ecosystem of like-minded partners co-creating a progressive greenish question to animate decarbonisation and behavioural changes successful the user and concern communities," Poman Lo, Vice-Chairman and Managing Director of the Regal Hotels Group, said.

More details regarding MetaGreen's pioneering decarbonise-to-earn exemplary volition beryllium released successful the coming months. Regal hotels besides has plans to invitation further ecosystem partners to articulation its initiative.

Last week, Animoca Brands entered a associated task with Planet Hollywood Group.

Blockchain.News reported that MetaHollywood aims to go the largest online assemblage wrong a Hollywood-themed metaverse created arsenic a associated task by Animoca Brands and the Planet Hollywood Group.

Animoca Brands commented connected the concern and said that "the MetaHollywood associated task volition alteration the awe-inspiring Hollywood acquisition into a Web3 metaverse that benefits and reaches much supporters, studios, and creators globally wrong a virtual environment."

The MetaHollywood associated task volition assistance create, own, interact, distribute, and stock integer collectables, movies, clips, and different assets arsenic non-fungible tokens (NFTs).

Image source: Regal Hotels

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